In partnership with ServiceNow, Cognizant unveiled Stores 360, a comprehensive retail management solution engineered to optimize store operations, enhance workforce productivity, and enhance customer interactions.
The collaboration with ServiceNow harnesses the capabilities of the Cognizant Neuro AI platform alongside the generative AI-driven Now Assist solution and allows seamless integration across the retail value chain for improved operational efficiency.
Cognizant’s Stores 360 aims to deliver results through a store-centric associate experience alongside automation and workflows that target cost reductions and revenue growth.
“Stores 360 has the potential to revolutionize retail as consumers increasingly seek immersive experiences,” said Sushant Warikoo, Head of Cognizant’s Retail Business Unit. “Our partnership with ServiceNow underscores our commitment to delivering innovative solutions that drive meaningful results, enhance employee productivity, and reduce store operating costs, ultimately supporting retailers in navigating the experience economy and reimagining their business capabilities.”
The Cognizant Neuro AI platform plays a key role by supplying data-driven guidance for new store locations, leveraging in-depth research of demographics, competition, complementary businesses, operational factors, and customer shopping patterns.
Also Read: Beyond Bank Partners with Cognizant to enhance its digital banking operations“With the majority of retail revenue still generated from brick-and-mortar stores, creating an exceptional in-store experience is essential. Retailers need comprehensive digital solutions to ensure efficient operations and deliver on customer expectations,” said Rita Chung, head of retail product at ServiceNow. “Our continued partnership with Cognizant will address the biggest challenges in retail with ServiceNow’s designed-for-retail solutions, particularly in operations, combined with Cognizant’s Neuro AI, to achieve faster results and an enhanced customer experience powered by AI.”
Stores 360 aims to serve as a foundational element in driving the challenges of recent years, driven by the accelerated shift to digital channels, data-driven customer experience transformations, and rising supply chain costs.
Additionally, the solution employs Cognizant IoT capabilities and retail service offerings to deliver real-time insights, self-healing functionality, and improved field service management.
