cxo voice
  • Home
  • News
  • Expert Opinion
  • Leaders Talk
No Result
View All Result
  • Home
  • News
  • Expert Opinion
  • Leaders Talk
No Result
View All Result
Leaders Talk and Latest Tech News | CXO VOICE
No Result
View All Result
Home News

2.5 Million Shoppers Order Over 8 Million Items in Myntra and Jabong’s Biggest Ever End of Reason Sale

Businesswire Desk by Businesswire Desk
December 27, 2018
Reading Time: 3 mins read
Myntra
Share on FacebookShare on Twitter

The 9th edition of Myntra’s flagship, End of Reason Sale concluded with Myntra and Jabong recording the highest ever orders for over 8 million items. The fashion carnival witnessed a massive surge, grossing 700% in sale over a normal business day with a 120% increase in traffic. 2.5 million shoppers participated in the four day sale, of which 7.2 lakh were first time shoppers.

Key Highlights

  • 5 lakh items sold with Early Access 
  • 7.2 lakh New Customers
  • 1.13 lakh Rupees – Highest order value by an individual shopper
  • Sports was the highest selling category
  • 8 lakh shoes sold 

Sports, Western Wear, Jeans & street wear and Ethnic wear were some of the most popular categories, with Sports drawing the maximum number of shoppers. On average, customers picked 100 pairs of shoes per minute during the sale.

Myntra and Jabong put together sold over 1200 items per minute during the 4 day sale. The two day price reveal period ahead of the sale, recorded 6.4 million visits to the platform, with 25 million items short-listed by users. For Myntra, 9 lakh items were purchased by 2.5 lakh users through VIP slots, the 5 hour shopping window before the opening of the sale.

With the Kirana network expanding to 9000 stores, Myntra and Jabong are slated to deliver 55% of the overall orders through the Kirana partners, who on an average will make 4 lakh deliveries a day. 

Speaking on the success of EORS-9, Mithun Sundar, Chief Revenue and Marketing Officer, Myntra and Jabong, said, “Every edition of EORS has been bigger and better than the previous one. EORS-9 is the biggest one yet registering a 45% yoy growth with 2.5 million users shopping for over 8 million items. This edition has several records to its credit – the platform witnessed a staggering 7300 orders per minute during the last hour of the sale, acquired 7.2 lakh new customers and registered 5.8 million sessions in the very first hour of the sale. EORS is the only industry event that offers value to customers through innovative concepts such as early access and price reveal and we are confident that we will keep this momentum going in the editions to come.” 

About Myntra and Jabong

Myntra and Jabong are India’s leading platforms for fashion brands and pioneer in m-commerce play. An integral part of the Flipkart group, Myntra and Jabong bring together technology and fashion to create the best experience in the fashion and lifestyle space in India. The company has partnered with over 2000 leading fashion and lifestyle brands in the country such as Nike, adidas, Puma, Levis, Wrangler, Arrow, Jealous 21, Diesel, CAT, Harley Davidson, Ferrari, Timberland, US Polo, FabIndia, Biba and many more to offer a wide range in latest branded fashion and lifestyle wear. Myntra services over 19,000 pin codes across the country. With the largest in-season product catalogue, 100% authentic products, Cash on Delivery and 30-day Exchange/Return policy, Myntra and Jabong are today the preferred shopping destination in the country.
Source: BUSINESS WIRE INDIA

Disclaimer: This article has been published via a syndicated feed. The CXO VOICE editors have not edited or reviewed its title and content. CXOVoice.com is not responsible for the veracity of this article.

ADVERTISEMENT
Businesswire Desk

Businesswire Desk

For any query, send an email to contact@cxovoice.com

Related Posts

Amazon reports $149.2 bn in net sales, faces short-term uncertainty
News

Amazon reports $149.2 bn in net sales, faces short-term uncertainty

February 3, 2023
AI-Powered video conferencing solutions by Qualcomm
AI

AI-Powered video conferencing solutions by Qualcomm

February 2, 2023
Samsung's new PC lineup features 'AI Noise Canceling'
Technology

Samsung’s new PC lineup features ‘AI Noise Canceling’

February 2, 2023
union budget 2023-24
News

Business Leader’s reactions on the union budget 2023-24

February 1, 2023
5G

India plans to set up 100 5G labs to develop applications

February 1, 2023
EVs
News

EV 2-wheeler sales in India to reach 22 mn by 2030: Report

February 1, 2023
customers trust and privacy
Productivity

How to win customer trust by maintaining a privacy policy 

January 31, 2023
We must strive to bring startups ownership back to the country: Survey
News

We must strive to bring startups ownership back to the country: Survey

January 31, 2023
Load More
ADVERTISEMENT

Expert Views

SaaS Rising: India is Ready for its Next IT Moment
Opinion

SaaS Rising: India is Ready for its Next IT Moment

January 31, 2023
Technology remains the main driver for insurance companies to scale and grow in 2023
News

Technology remains the main driver for insurance companies to scale and grow in 2023

January 10, 2023
Supply Chain Attacks – The Open Source Effect
Cyber Security

Supply Chain Attacks – The Open Source Effect

January 3, 2023
Technology Trends to Watch in 2023
Opinion

Top Technology Trends to Watch in 2023

December 21, 2022
Startups should embrace a down-round and restructure their firms: Flipkart CEO
Business

Startups should embrace a down-round and restructure their firms: Flipkart CEO

November 22, 2022

Latest Updates

Amazon reports $149.2 bn in net sales, faces short-term uncertainty

Amazon reports $149.2 bn in net sales, faces short-term uncertainty

by IANS
2 days ago

AI-Powered video conferencing solutions by Qualcomm

AI-Powered video conferencing solutions by Qualcomm

by Deepa Sharma
3 days ago

Samsung's new PC lineup features 'AI Noise Canceling'

Samsung’s new PC lineup features ‘AI Noise Canceling’

by IANS
3 days ago

union budget 2023-24

Business Leader’s reactions on the union budget 2023-24

by Deepa Sharma
4 days ago

India plans to set up 100 5G labs to develop applications

by IANS
4 days ago

EVs

EV 2-wheeler sales in India to reach 22 mn by 2030: Report

by IANS
4 days ago

Get Latest Update

Subscribe to our mailing list to receives newsletter direct to your inbox!

ADVERTISEMENT

Leaders Inerviews

Axis Bank's Cloud-driven digital banking solutions
Banking

Axis Bank doubles down on cloud based digital banking solutions

-
digital-first strategy
Banking

Jana Small Finance Bank’s digital-first strategy enhances customer experience

-
email security interview
Cyber Security

What is email security? and its importance in securing enterprise networks

-
Cybersecurity Kallol Sil Interview
Cyber Security

Businesses Need To Invest More In Cybersecurity Training and Awareness: Kallol Sil

-

Entrepreneur

Samsung Electronics appoints its first female president

Inspiring Women Entrepreneurs in India (2022)

Technology Adoption For Entrepreneurs

Volunteering management is the need of the Hour

We bring business leaders' opinions and unique ideas on what’s happening in the market and its impact. Also, get the daily news, analysis, and insights.

Connect with us

Easy Links

  • Cryptocurrency
  • Event
  • Blockchain
  • Press Release
  • Resources & Downloads

Write Us

contact@cxovoice.com
  • Home
  • About
  • Contact Us
  • Advertise
  • Privacy & Policy
  • Feedback

© 2023 CXO VOICE

No Result
View All Result
  • Home
  • News
  • Expert Opinion
  • Leaders Talk

© 2023 CXO VOICE

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Add New Playlist

Our Spring Sale Has Started

You can see how this popup was set up in our step-by-step guide: https://wppopupmaker.com/guides/auto-opening-announcement-popups/