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Check Point Software Welcomes Brett Theiss as New Chief Marketing Officer to Drive Global Growth

Deepa Sharma by Deepa Sharma
September 5, 2025
Brett Theiss

Check Point Software Technologies Ltd, a leader in cybersecurity solutions, has announced that Brett Theiss will be the new Chief Marketing Officer (CMO). In this role, Theiss will help Check Point grow globally, improve its brand visibility, and increase demand for its products.

Brett Theiss has over 20 years of experience in technology and software marketing. He previously served as CMO at BeyondTrust and Anaplan, and held senior roles at Xactly, Lumen Technologies, and AT&T.

Nadav Zafrir, the CEO of Check Point, stated, “Brett Theiss has a strong background in building global brands and driving growth, making him a great addition to our team. As companies face challenges with AI, cloud technology, and remote work, Brett will help ensure our message is clear and impactful.”

Brett Theiss is known for building strong teams and achieving growth through clear branding, unique market positioning, and strong customer connections. He has a Bachelor’s degree in Business Administration from Millsaps College and a Master of Law from Texas A&M University.

Brett Theiss said, “Check Point is leading the way in protecting businesses from advanced cyber threats and has a powerful story to share. I am excited to join this amazing team to strengthen the brand, engage with customers more deeply, and help the company grow even further.”

Also Read: When AI Empowers Both Networks and Hackers: The New Battlefield for India’s Telecoms

Deepa Sharma

Deepa Sharma

Deepa Sharma is CXOVoice’s Managing Editor, overseeing coverage of technology, cybersecurity, banking, and financial services. She can be reached at [email protected].

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