upGrad, an integrated learning skilling and workforce development company, has elevated popular Tech Bootcamps in most in-demand disciplines such as Digital Marketing, Full Stack Development, Data Science, and UI/UX with a unique industry-first pedagogy. Unlike other conventional Bootcamp formats, the modules will now include only 20% of the ‘Study’ element while focusing 80% on ‘Practical Applications’.
Drawing insights from alumni and taking complete stock of industry requirements, the format will empower learners with the most effective and real-time skill application capabilities, ensuring a faster career ROI.
Out of the 80%, the mix will include 33% ‘Make’ with Agile Methodology and projects, 25% ‘Attempt’ with hands-on coding practice on the CloudLabs platform, 13% ‘Revise’ with daily doubt resolution and progress review sessions, and 9% ‘Test’ with graded projects, presentations, and timed coding challenges.
Commenting on the development, Mayank Kumar, Co-founder & MD of upGrad, said, “There’s a rising demand for AI-skilled talent across non-tech sectors such as retail, manufacturing, and even EV segments. As a result, hiring sentiments for jobs that require one to at least interact with GenAI tools – irrespective of the sector will continue to soar in the current FY. This demand necessitates more strategic skilling programs that equip young India with the most relevant and market-ready concepts.”
With the portfolio now enhancing both tech and non-tech Bootcamps under the industry-first pedagogy, the company aims to double down on enrolments in FY25.
“Global slowdown in IT spending has had a countercyclical impact on upskilling among tech professionals in India. Students coming out of college or having just stepped into corporate have taken this opportunity to pursue fast-paced skilling programs and apply their knowledge in real time at their jobs. Last year, we recorded one sign-up every 2 hours for our Bootcamps, fueling our commitment to enhance our offerings as we move forward continuously. Today, early coders, techies and even freshers are required to understand core fundamentals and new-age concepts to stay relevant. Hence, we have made a conscious call to enhance our portfolio with strategic GenAI training interventions to ensure market readiness,” he added.
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