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Home News Business

Samsung and Kia Partner Integrate SmartThings Pro into Kia’s Platform Beyond Vehicle (PBVs)

Arshi Khan by Arshi Khan
February 28, 2025
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Samsung Kia

Image: Kia and Samsung Partner to Integrate SmartThings Pro into Kia PBVs (Source: prnewswire)

Samsung Electronics has partnered with Kia Corporation to incorporate SmartThings Pro, Samsung’s business-to-business (B2B) management platform, into Kia’s Platform Beyond Vehicles (PBVs). By delivering advanced mobility solutions, Samsung aims to enhance operational efficiencies for business customers.

With the integration of SmartThings Pro and Kia PBV, B2B customers can connect their vehicles to external business spaces and execute automated routine controls set in vehicles to increase operational efficiency and convenience.

The B2B management platform facilitates optimized energy management and cohesive space utilization by interlinking various devices, solutions, and services across multiple environments, from residential properties to commercial infrastructures.

Chanwoo Park, Executive Vice President at Samsung’s B2B Integrated Offering Center, and Sangdae Kim, Head of Kia’s PBV Division, attended the signing event.

“By integrating SmartThings Pro into Kia PBV, we plan to present an intelligent new way for businesses to be connected to their customers,” said Chanwoo Park, Executive Vice President of B2B Integrated Offering Center at Samsung Electronics. “We will provide an optimized integrated store management experience based on customized solutions to cater for a range of B2B customers including the self-employed and small business owners.”

Also Read: Samsung and Hyundai Motor Completes First RedCap Trials on Private 5G Network

The SmartThings Pro provides advance notifications of the on-site tasks that need to be carried out — such as consumable replacements and maintenance lists — tailored to the store or establishment where the PBV arrives, enabling easy operation.

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“Kia PBVs are designed to be more than just vehicles, they are intelligent business solutions that connect seamlessly with digital ecosystems,” said Sangdae Kim, Head of Kia’s PBV Division. “We anticipate that our business collaboration with Samsung Electronics, leveraging its AI B2B solution SmartThings Pro, will extend the vehicle user experience for our business customers beyond PBVs into the broader IoT ecosystem. This partnership is expected to create new opportunities for discovering customer value.”

Arshi Khan

Arshi Khan

A research-focused journalist covering enterprise technology, AI, and cybersecurity. Reporting combines market data, expert interviews, and on-ground industry inputs to produce accurate, context-driven stories for business decision-makers. She can be reached at [email protected]

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