Indian IT major Infosys on Tuesday rolled out a structured “AI-First Value Framework” aimed at helping global enterprises scale AI adoption beyond experimentation and into core business operations. The initiative is pitched as a response to what industry research indicates could be a USD 300-400 billion incremental AI services opportunity by 2030.
Salil Parekh, CEO and MD, Infosys, said, “We see AI as a powerful enabler for the services industry and our AI First value framework uniquely positions Infosys to capture market share across these six value pools. Our clients trust us as their preferred partner for AI transformation – from strategy through execution as we help them unlock AI value at scale.”
The framework, unveiled in an official release, is built around six distinct “value pools” that describe where AI is expected to generate measurable enterprise value: strategy and engineering, data readiness, process transformation, legacy modernization through AI agents, physical AI integration with products and devices, and what the company terms “AI trust” covering ethics, governance and security.
According to the announcement, Infosys is positioning the framework as a playbook for enterprise executives to move from proofs-of-concept to comprehensive AI deployment at scale, an area where many large corporations have struggled despite heightened interest. The company said it is leveraging its existing AI suite, notably the generative and agentic capabilities under its Infosys Topaz™ offering, and collaboration with a broad set of clients already engaged in AI initiatives.
Industry analysts and IT executives have increasingly emphasised that early AI adopters now require integrated approaches, data platforms, governance frameworks, and cross-functional workflows, rather than point technologies alone. The Infosys framework reflects that industry shift by embedding considerations of data engineering, AI systems orchestration and responsible AI practices alongside traditional implementation services.
The company highlighted that it is working with a large portion of its top clients on AI journeys and has “thousands of AI projects” underway, developing multiple new service offerings across the identified value pools. While the official announcement did not disclose firm financial projections linked to these engagements, the reference to the USD 300-400 billion AI services opportunity draws on estimates from a recent joint industry report by NASSCOM and McKinsey.
In the market context, large IT services firms are navigating a transformation in which growth increasingly depends on how well they can help clients integrate AI into business processes at scale. Competitors such as Tata Consultancy Services, Wipro and global partners like Accenture have each articulated AI-linked service strategies, but the degree of framework formalisation and the emphasis on agentic AI distinguishes Infosys’s approach. Independent research suggests that enterprises continue to face challenges in data readiness, governance and integration, areas Infosys is explicitly targeting with its framework.
The announcement comes amid broader industry activity by Infosys around AI. Today, the company disclosed partnerships with firms such as U.S.-based Anthropic to develop and deploy advanced enterprise AI agents across multiple sectors, a move that was noted by markets following volatility in technology stocks. Analysts have described those engagements as long-term positioning rather than near-term revenue drivers.
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